68 keywords measured on Google Play US, last scanned 2026-11-03. Figures are read directly from store pages, not estimated.
NEW ENTRANTS · 12 MONTHS
WHAT WINNERS CHARGE
4 of 5 sell in-app purchases, top prices range from 10.99 USD to 199.99 USD.
Real prices, read from each app's own store page, not estimated
| App holding top-5 | Ratings | What it charges | Last update |
|---|---|---|---|
| Antistress - relaxation toys | 979,296 | 10.99 USD — IAP $0.99 - $10.99 per item | updated 2026-09-10 |
| Nest | 448,162 | free, sells nothing | updated 2026-08-17 |
| Insight Timer - Meditation App | 263,771 | 199.99 USD — IAP $1.99 - $199.99 per item | updated 2026-10-29 |
| Sleep Sounds - relaxing sounds | 214,116 | 14.99 USD — IAP $0.99 - $14.99 per item | updated 2026-02-03 |
| Sadhguru - Yoga & Meditation | 162,336 | 60 USD — IAP $6.00 - $60.00 per item | updated 2026-10-28 |
REVENUE CHARTS
Not measured on Google Play. The App Store publishes its category charts as a public feed; this report reads that feed and nothing equivalent on Google Play.
RATING GROWTH
63 of 89 apps are still gaining ratings, a median of 1.38 new ratings a day. 7 gained none in the last 30 days; 19 moved only once.
| App | Released | Ratings now | New ratings per day |
|---|---|---|---|
| Antistress Relax Fidget Games | 2020 | 70,754 | |
| Antistress - relaxation toys | 2016 | 979,296 | |
| Miracle of Mind - Sadhguru | 2025 | 138,396 | |
| Calm - Sleep, Meditate, Relax | — | 616,977 | |
| Insight Timer - Meditation App | 2010 | 263,771 |
89 of 146 apps holding a top-10 position have rating readings spanning 14+ days.
Google Play rating counts are worldwide, so these Google Play US figures are not country-specific. App Store counts are kept per country. Compare apps within one store, never across the two. A rate is the rise in rating count over the days observed in the last 30 days; a drop of more than half is read as a counter reset and earlier readings are discarded.
KEYWORDS
None of these 8 keywords has a top-10 app aiming at it.
| Keyword | Difficulty (0–100) | Apps targeting it |
|---|---|---|
| guided sessions find calm | nobody — 0/10 | |
| mindfulness relieve anxiety | nobody — 0/10 | |
| meditation offline | nobody — 0/10 | |
| growth with daily meditations | nobody — 0/10 | |
| meditation app free offline | nobody — 0/10 | |
| and reduce stress | nobody — 0/10 | |
| explore guided meditation | nobody — 0/10 | |
| reduce stress | nobody — 0/10 |
56 more keywords in the full report.
Difficulty is the cost of reaching the top, 0–100. "Apps targeting it" counts top-10 apps carrying every word of the keyword in their name or subtitle.
COMPLAINTS
Most common: Crashes & bugs, 106 of 352 classified 1–2★ reviews.
Developers replied to 65% of the 82 complaints where the store shows replies.
Google ranks these by how many people found them helpful, which leans towards complaints — so the shares show which problems dominate, not how many users hit them.
Each 1–2★ complaint was assigned one theme by an AI model. A second AI model re-read 100 random labels in September 2026: about 7 in 10 matched its own pick and 9 in 10 were a reasonable reading. Read the order of the leading themes, not exact shares. Classified on 2026-09-16.
OTHER STORE
See meditation on App Store US → 2 of 14 top-10 apps released 6–12 months ago reached 50 ratings there