116 keywords measured on Google Play US, last scanned 2026-11-03. Figures are read directly from store pages, not estimated.
NEW ENTRANTS · 12 MONTHS
WHAT WINNERS CHARGE
5 of 5 sell in-app purchases, top prices range from 5.99 USD to 549.99 USD.
Real prices, read from each app's own store page, not estimated
| App holding top-5 | Ratings | What it charges | Last update |
|---|---|---|---|
| Money Manager Expense & Budget | 468,602 | 20.99 USD — IAP $2.49 - $20.99 per item | updated 2026-10-22 |
| Wallet: Budget Expense Tracker | 388,533 | 144.99 USD — IAP $0.99 - $144.99 per item | updated 2026-10-14 |
| Money Tracker-Expense & Budget | 333,441 | 29 USD — IAP $2.99 - $29.00 per item | updated 2026-10-21 |
| CashBook - Balance & Expense | 208,639 | 549.99 USD — IAP $2.49 - $549.99 per item | updated 2026-10-28 |
| Daily Expenses 3 | 182,840 | 5.99 USD — IAP $0.99 - $5.99 per item | updated 2026-09-29 |
REVENUE CHARTS
Not measured on Google Play. The App Store publishes its category charts as a public feed; this report reads that feed and nothing equivalent on Google Play.
KEYWORDS
None of these 8 keywords has a top-10 app aiming at it.
| Keyword | Difficulty (0–100) | Apps targeting it |
|---|---|---|
| save more every month | nobody — 0/10 | |
| expenses stay on | nobody — 0/10 | |
| house construction expense tracker | nobody — 0/10 | |
| budget diary expense tracker early access | nobody — 0/10 | |
| budget smartly | nobody — 0/10 | |
| daily expense tracker datrack | nobody — 0/10 | |
| expense tracker beta | nobody — 0/10 | |
| expense tracker datrack | nobody — 0/10 |
108 more keywords in the full report.
Difficulty is the cost of reaching the top, 0–100. "Apps targeting it" counts top-10 apps carrying every word of the keyword in their name or subtitle.
COMPLAINTS
Most common: Crashes & bugs, 63 of 267 classified 1–2★ reviews.
Developers replied to 85% of the 34 complaints where the store shows replies.
Google ranks these by how many people found them helpful, which leans towards complaints — so the shares show which problems dominate, not how many users hit them.
Each 1–2★ complaint was assigned one theme by an AI model. A second AI model re-read 100 random labels in September 2026: about 7 in 10 matched its own pick and 9 in 10 were a reasonable reading. Read the order of the leading themes, not exact shares. Classified on 2026-10-09.
OTHER STORE
See expense tracker on App Store US → 1 of 9 top-10 apps released 6–12 months ago reached 50 ratings there